DriveWealth, Access Softek Bring Stock Investing to CUs and Banks

  • Posted by: Emma Alexander, Senior Digital Marketing Manager

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Today we are announcing an exciting new partnership with DriveWealth, LLC, a U.S. based leader in global digital trading technology. Through the partnership, DriveWealth will integrate with our new investing app, EasyVest™, which will be distributed via banks and credit unions, and will provide trade execution, clearing, settlement and custody services for the transactions.

DriveWealth CEO Robert Cortright said: “We believe credit unions and community banks represent a great growth opportunity for us, as they are increasingly embracing new technologies that will offer their loyal, engaged members and customers value-added services. Access Softek has been a true leader and innovator in introducing robust, intuitive apps for hundreds of financial institutions who are looking to provide their customers with the best banking and investment experience available. We are excited to partner with the first firm to successfully integrate banking and robo-advisor investing on its initiative to make trading in U.S. stocks affordable and easily accessible to people across the U.S. who love their credit unions and their community banks.”

DriveWealth’s leadership, expertise and reputation have made the firm a valuable partner, allowing us to focus on the perfection of the EasyVest tool itself. Ease of use is such a critical selling point for the end consumer that seamless integration of investments into the individual’s everyday digital banking platform is critical. It can also serve as a pipeline for an even more robust broker-dealer program. This new offering uniquely positions credit unions and community banks for the future.

 

“Ease of use is such a critical selling point for the end consumer that seamless integration of investments into the individual’s everyday digital banking platform is critical.”

-Chris Doner, Access Softek CEO

 

According to the National Credit Union Association, as of the fourth quarter of 2019, there were more than 5,200 credit unions in the U.S. with at least 120 million members and deposits totaling more than $1.5 trillion. The not-for-profit institutions are owned and controlled by the members who use their services, and their profits return to the members in the form of reduced fees, higher savings rates and lower loan rates, generally resulting in high levels of customer satisfaction.

The full press release announcing the new partnership is available here. For more information on the new integration and to request a demo, click here.

Emma Alexander, Senior Digital Marketing Manager
Author: Emma Alexander, Senior Digital Marketing Manager